To access Reporting, click on Reporting in the sidebar menu:

You can filter by Channel, Date Range, or Campaign to control which report you see.

Once you set the filters, you'll get an overview of the following:

Campaign acceptance rate:

  • Accepted influencers: The number of influencers that have accepted your booking request
  • Acceptance rate: The percentage of influencers you’ve reached out to that have accepted your request

Content published over time

  • Deliverables added: The total number of posts reported by the influencer as published
  • Content published: A timeline of when the content was published

Followers, social engagements, and reach

  • Audience: The number of followers the influencers in your campaigns have
  • Social engagements: The total number of likes and comments of the posts 
  • Reach: The number of people reached in your campaigns 
  • Impressions: The number of people who actually saw the creators’ posts. Note that not all followers will see the content that creators publish.

Budgeting and costs

  • Budget committed: The budget you’ve committed to the influencers who have accepted your request
  • Cost per 1000 impressions
  • Cost per 1000 followers

To learn more about how you can use these metrics to improve your campaigns, click here

Have any questions? Send us a chat!

Did this answer your question?