Discover Creators is a tool that allows you to search our database of registered, approved profiles.
To begin, click on Discover Creators in the navigation menu on the left, then use our filters to help narrow down your search.
How it works
If you're looking to find profiles with niche content or interests, such as cyclists, or vegans, start by using keywords and hashtags in our Search feature, accessible via the top right of the screen, or by clicking F.
Next, narrow down your search criteria using our Main Filters: Channel, Location, and Gender.
Lastly, head to More Filters located in the top right to further refine your search criteria, including follower size, engagement rate, and audience demographics.
Tips & tricks
When using hashtags and keywords in Search, make sure you include a variety of related terms to give yourself the best chance of finding relevant content (e.g. cycling, cyclist, bike, etc.)
You should also consider using search terms in multiple languages where relevant (e.g. vegan, vegansk)
When using keywords in Search, you'll notice you can view results from Creators, In Post Hashtags, and In Creators Posts.
Creators will show you profiles whose username or account handle include the search terms
In Post Hashtags will show you profiles that have used the specific term(s) in a hashtag. View these results if you are looking for a specific hashtag trend.
In Creators Posts will show you profiles that have used the term in their post captions, in normal text OR as hashtags. View these results if you're looking for creators that more generally include the search term(s) in their content.
More Filters that are tied to a specific channel, such follower size and engagement rate, are only visible when you filter by Channel.
Audience demographic filters are only available when you filter by Instagram, YouTube, or TikTok Channel, since they are the only channels we have this data for.
Have any questions? Send us a chat!